https://jaypj.com Jay Pond-Jones Wed, 15 Nov 2023 16:32:14 +0000 https://jaypj.com en https://jaypj.com/Yumlicious Thu, 19 Oct 2023 11:09:49 +0000 Jay Pond-Jones https://jaypj.com/Yumlicious Yumlicious Soho Works Jay responded to a brief from Soho Works to create an event series for members that reflected the support they give to creative entrereneurs. Each month, an exciting new food business gets to cook up their food and share it with a small group of Soho Works members, potential investors, agents, food buyers, influencers, publicists, journalists and broadcasters. 'Yumlicious' happens in the intimate kitchen setting on the first floor of 180 Strand, with just 30 guests. As dishes are prepared, presented and eaten, guests are immersed in the stories and heritage behind each culinary creation. ‘Yumlicious’ is hosted by&nbsp;BBC London's Robert Elms, famed for his award-winning radio show that exudes a love for the multifaceted culture of London, especially its culinary diversity. For members it’s a first taste of some incredible food ideas, and for the chefs and food companies, it’s an amazing showcasing opportunity. So much so that it’s now booked six months in advance. Yumlicious has gone on to be part of the Soho House Festival. The results for the businesses have been incredible. As has the food. <img width="2479" height="3508" width_o="2479" height_o="3508" data-src="https://freight.cargo.site/t/original/i/9a8c40e4943948eeb75ab6c57a467b5601379e9e9ae6fd21171c91f3407c6812/YL_Menu-Date-1-copy.jpg" data-mid="194296440" border="0" src="https://freight.cargo.site/w/1000/i/9a8c40e4943948eeb75ab6c57a467b5601379e9e9ae6fd21171c91f3407c6812/YL_Menu-Date-1-copy.jpg" /> <img width="1716" height="2430" width_o="1716" height_o="2430" data-src="https://freight.cargo.site/t/original/i/69383f2b501a493a3ca3fa9065e25aad569b06e0ea9cfacedb4ce01e92d68b4b/Screenshot-2023-10-19-at-12.17.40.png" data-mid="194195529" border="0" src="https://freight.cargo.site/w/1000/i/69383f2b501a493a3ca3fa9065e25aad569b06e0ea9cfacedb4ce01e92d68b4b/Screenshot-2023-10-19-at-12.17.40.png" /> https://jaypj.com/KSI Mon, 15 Jun 2020 15:34:41 +0000 Jay Pond-Jones https://jaypj.com/KSI KSI Demolished Comedy Central This show was a digital smash with over one million views on comedycentral.co.uk the day it launched. It instantly became Viacom’s biggest digital shows ever. Since then, it has grown to over 8 million views around the world. The compliance officer at Viacom described it as the least compliant show she had ever been asked to review. But also one of the funniest. So it was approved. Producing this was like having a crash course in YouTube and influencer media - from one of it’s biggest stars, KSI himself. What was initially a digital only commision eventually ran on the main Comedy Central channel, such was the power of KSI and the uncompromising roasting that he recieved. https://jaypj.com/Colour-Bolt Mon, 15 Jun 2020 15:34:44 +0000 Jay Pond-Jones https://jaypj.com/Colour-Bolt ColourBolt Bespoke steel-framed bikes Jay started ColourBolt bikes back in 2010. He wanted to create beautiful lightweight steel bikes made for a long life beyond the showroom. The bikes are coated in hard wearing finishes – an amazing range of industrial blacks or a stunning mirror polished finish. Each of the bikes features a single red chainring bolt, creating a contrasting point of colour on the otherwise-monochrome build – hence, ColourBolt. Taking minimal branding to the extreme, Jay has created a much sought after marque. 2019 saw ColourBolt’s first collaboration with another brand – Moulton Cycles, resulting in the Moulton X-Black. It was Bike Of The Week in The Guardian. <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/b5cf39f3fa0cc30139675b187e40b405d53a7b0ce2e46b57fc59ed14c14d7c07/JPJ_Colourbolt-logo.jpg" data-mid="74631051" border="0" src="https://freight.cargo.site/w/1000/i/b5cf39f3fa0cc30139675b187e40b405d53a7b0ce2e46b57fc59ed14c14d7c07/JPJ_Colourbolt-logo.jpg" /><img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/c43aca057a497c90e494a886e85366f0a0d1fc04b431584f699d462e1629602d/JPJ_Colour_Bolt.jpg" data-mid="74631048" border="0" src="https://freight.cargo.site/w/1000/i/c43aca057a497c90e494a886e85366f0a0d1fc04b431584f699d462e1629602d/JPJ_Colour_Bolt.jpg" /> <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/5f02e35fe86229a6c9fb62c7ab21d22d5621e119846e6e752740a83640867da3/JPJ_Colour_Bolt_3.jpg" data-mid="74631050" border="0" src="https://freight.cargo.site/w/1000/i/5f02e35fe86229a6c9fb62c7ab21d22d5621e119846e6e752740a83640867da3/JPJ_Colour_Bolt_3.jpg" /><img width="2050" height="1451" width_o="2050" height_o="1451" data-src="https://freight.cargo.site/t/original/i/ee55bc16fcb873d86f3c8185b1c4b9bd3bee4efdf082b25bf203c1f9196d0ad7/Black_Nylon_by_ColourBolt_featured_in_Esquire_Magazine-1025x7262x.jpg" data-mid="74631054" border="0" src="https://freight.cargo.site/w/1000/i/ee55bc16fcb873d86f3c8185b1c4b9bd3bee4efdf082b25bf203c1f9196d0ad7/Black_Nylon_by_ColourBolt_featured_in_Esquire_Magazine-1025x7262x.jpg" /><img width="2050" height="1451" width_o="2050" height_o="1451" data-src="https://freight.cargo.site/t/original/i/9f2137f072fac11c2fd086b4d6eb5c98f90ecde9b1e2339ba9eceffed73bb852/Colour_Bolt_Online_Shop-1-1025x7262x.jpg" data-mid="74631055" border="0" src="https://freight.cargo.site/w/1000/i/9f2137f072fac11c2fd086b4d6eb5c98f90ecde9b1e2339ba9eceffed73bb852/Colour_Bolt_Online_Shop-1-1025x7262x.jpg" /><img width="2050" height="1451" width_o="2050" height_o="1451" data-src="https://freight.cargo.site/t/original/i/aec29d2be5e12ba2c76bb058ed031114a4a77dbb1bd04cdfd3929c0ee10c2d7a/Maximum_Black-ColourBolt-1025x7262x.jpg" data-mid="74631056" border="0" src="https://freight.cargo.site/w/1000/i/aec29d2be5e12ba2c76bb058ed031114a4a77dbb1bd04cdfd3929c0ee10c2d7a/Maximum_Black-ColourBolt-1025x7262x.jpg" /> <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/f9918918eefd81b39dda93a381f1e0c04973cc4e4d26dc16b6a705faa4b856c0/JPJ_Colour_Bolt_2-copy.jpg" data-mid="74631049" border="0" src="https://freight.cargo.site/w/1000/i/f9918918eefd81b39dda93a381f1e0c04973cc4e4d26dc16b6a705faa4b856c0/JPJ_Colour_Bolt_2-copy.jpg" /> https://jaypj.com/Discuss-Decide-Deliver Wed, 15 Nov 2023 16:32:14 +0000 Jay Pond-Jones https://jaypj.com/Discuss-Decide-Deliver Discuss. Decide. Deliver. This is a way for growing businesses to access the talent and experience they need (that’s Simon Bere and myself) to get to the next level affordably - and fast. How? This will tell you in 5 minutes: discussdecidedeliver.com <img width="2598" height="1461" width_o="2598" height_o="1461" data-src="https://freight.cargo.site/t/original/i/ff51f33aa34fa8318d37c697dfdf1b971fc270007e5e91a957872d00698b731c/Screenshot-2023-11-15-at-16.31.06.png" data-mid="196959361" border="0" src="https://freight.cargo.site/w/1000/i/ff51f33aa34fa8318d37c697dfdf1b971fc270007e5e91a957872d00698b731c/Screenshot-2023-11-15-at-16.31.06.png" /> https://jaypj.com/Live-from-White-City Mon, 15 Jun 2020 15:34:43 +0000 Jay Pond-Jones https://jaypj.com/Live-from-White-City Live from White City Studios The monthly stand-up comedy show produced by Jay in Studio A at White City House has a reputation among comedians and comedy fans as one of the best nights around.With sold-out shows month after month, the skillfully produced line-ups strike the perfect balance between huge headlining acts and exciting emerging talent. This exceptional night of entertainment enjoys enthusiastic backing not only from the comedy industry but also from its dedicated audience members. In fact, some of them are so enthusiastic that they begin forming queues for the best seats a full 30 minutes before the doors even open. <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/949adaf8b23a0fe8bd5f9878e972da811cdef17378fcf0f58a4ae889f59c68a6/16-9_4.jpg" data-mid="194198058" border="0" src="https://freight.cargo.site/w/1000/i/949adaf8b23a0fe8bd5f9878e972da811cdef17378fcf0f58a4ae889f59c68a6/16-9_4.jpg" /> <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/4a4582be35e6e2698f67b9a04aad8b5ddad384002943ea95fb49ee48551f2939/JPJ_LFWC.jpg" data-mid="74631035" border="0" src="https://freight.cargo.site/w/1000/i/4a4582be35e6e2698f67b9a04aad8b5ddad384002943ea95fb49ee48551f2939/JPJ_LFWC.jpg" /> https://jaypj.com/G-Network Mon, 15 Jun 2020 15:34:45 +0000 Jay Pond-Jones https://jaypj.com/G-Network G-Network Rebuilding London’s Broadband from the Fibre Up Most of London’s broadband runs on a mish-mash of old copper wires that were designed for the telephone service with a bit of a booster chucked in. G-Network are changing all that by digging up the roads and laying brand new fibre optic cable that offers blistering upload and download speeds. ‘Fantastic news. We’re going to rip up your road’ was the first idea to be drawn up and tacked on the wall. Followed soon after by the endline Built From The Fibre Up. The endline was tweaked a little. That poster led to a tone-of-voice that continues to get people thinking and smiling. <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/50f49f26291545cddd94f05a6de7f153980a45591c71f53dd995473cb4cc3283/JPJ_G-Network.jpg" data-mid="74631061" border="0" src="https://freight.cargo.site/w/1000/i/50f49f26291545cddd94f05a6de7f153980a45591c71f53dd995473cb4cc3283/JPJ_G-Network.jpg" /> <img width="1880" height="2780" width_o="1880" height_o="2780" data-src="https://freight.cargo.site/t/original/i/d0e4a20ae5ce245ed0ace44c87754e17f88671ac832cdbecb35b83c780f1c139/JPJ_G-Network_7.jpg" data-mid="74631065" border="0" src="https://freight.cargo.site/w/1000/i/d0e4a20ae5ce245ed0ace44c87754e17f88671ac832cdbecb35b83c780f1c139/JPJ_G-Network_7.jpg" /> <img width="1880" height="2780" width_o="1880" height_o="2780" data-src="https://freight.cargo.site/t/original/i/00c6c0c68f57bdc6609778ece5bb17fbb18f582a0c442508e27e204a5bf2634d/JPJ_G-Network_3-copy.jpg" data-mid="74631063" border="0" src="https://freight.cargo.site/w/1000/i/00c6c0c68f57bdc6609778ece5bb17fbb18f582a0c442508e27e204a5bf2634d/JPJ_G-Network_3-copy.jpg" /> <img width="1880" height="2780" width_o="1880" height_o="2780" data-src="https://freight.cargo.site/t/original/i/747751e7ff2c0fe76c38e9e40945ed9fd6b2d345de2149a27dd57b009d19945f/JPJ_G-Network_4.jpg" data-mid="74631064" border="0" src="https://freight.cargo.site/w/1000/i/747751e7ff2c0fe76c38e9e40945ed9fd6b2d345de2149a27dd57b009d19945f/JPJ_G-Network_4.jpg" /> <img width="1880" height="2577" width_o="1880" height_o="2577" data-src="https://freight.cargo.site/t/original/i/c620f211a6b7c527e38816e05f28ffa89c6b33e2540eb387f1ba0cdd359a503a/JPJ_G-Network_5.jpg" data-mid="74631066" border="0" src="https://freight.cargo.site/w/1000/i/c620f211a6b7c527e38816e05f28ffa89c6b33e2540eb387f1ba0cdd359a503a/JPJ_G-Network_5.jpg" /> https://jaypj.com/Fcuk Mon, 15 Jun 2020 15:34:50 +0000 Jay Pond-Jones https://jaypj.com/Fcuk French Connection fcuk fashion Jay and Trevor Beattie came up with this idea while enjoying a coffee in St Marks Square in Venice. Advertising was like that in those days. Jay scribbled the FCUK FASHION idea down on a napkin, and they pitched it in London two days later. “How much? How quick?” was the response from French Connection’s Stephen Marks. And that’s how the FCUK campaign was born. The napkin was framed and Jay and Trevor still swap it between them every six months. <img width="2530" height="1423" width_o="2530" height_o="1423" data-src="https://freight.cargo.site/t/original/i/4f5b0e698f359cffa93d3865ccaacbda7a367544b970bdbc4e33ce3bb884747a/JPJ_Fcuk.jpg" data-mid="74631095" border="0" src="https://freight.cargo.site/w/1000/i/4f5b0e698f359cffa93d3865ccaacbda7a367544b970bdbc4e33ce3bb884747a/JPJ_Fcuk.jpg" /> https://jaypj.com/Doc-Brown Mon, 15 Jun 2020 15:34:47 +0000 Jay Pond-Jones https://jaypj.com/Doc-Brown Doc Brown Comic Relief Jay had worked with Doc Brown a few times before, so was thrilled when he was asked to direct his video for BBC Comic Relief. It’s called ‘Bleeding Hearts’. FYI - there’s no time limit on giving money to Comic Relief – so please donate. Go on. https://jaypj.com/XO-Bikes Mon, 23 Oct 2023 09:04:22 +0000 Jay Pond-Jones https://jaypj.com/XO-Bikes XO Bikes XO Bikes was established by Stef Jones with a vision to disrupt the cycle of reoffending among prisoners by providing employment opportunities for former offenders. Jay collaborated closely with Stef during the inception of the business, contributing his expertise, sharing insights, and leveraging resources from his own successful venture, ColourBolt. In addition to his contributions to the business's formation, Jay played a pivotal role on the client side, collaborating closely with the advertising agency VCCP to develop the brand's visual identity and execute the launch campaign. <img width="4167" height="2083" width_o="4167" height_o="2083" data-src="https://freight.cargo.site/t/original/i/d2f68c7c14d82f1bb56db9114edca8c069deba0611dd081d816a1ef5857c0291/2-14.jpg" data-mid="194528042" border="0" src="https://freight.cargo.site/w/1000/i/d2f68c7c14d82f1bb56db9114edca8c069deba0611dd081d816a1ef5857c0291/2-14.jpg" /><img width="4167" height="2083" width_o="4167" height_o="2083" data-src="https://freight.cargo.site/t/original/i/243178715a9127289ebde8cbde6ffa6abe26487490e457c794c0cda5f165f476/2-12.jpg" data-mid="194528044" border="0" src="https://freight.cargo.site/w/1000/i/243178715a9127289ebde8cbde6ffa6abe26487490e457c794c0cda5f165f476/2-12.jpg" /><img width="4167" height="2083" width_o="4167" height_o="2083" data-src="https://freight.cargo.site/t/original/i/3cef19edc5c77238e779601d5d9b7d76bb677696840c901386ba1a1b9d19908d/2-13.jpg" data-mid="194528045" border="0" src="https://freight.cargo.site/w/1000/i/3cef19edc5c77238e779601d5d9b7d76bb677696840c901386ba1a1b9d19908d/2-13.jpg" /> .img { width: 100% !important; } https://jaypj.com/Squire Thu, 19 Oct 2023 11:29:20 +0000 Jay Pond-Jones https://jaypj.com/Squire Squire Locks Squire Locks, founded in 1780, has passed from father to son for six generations. The introduction of app-enabled electronic locks marks a significant step forward for the company, carrying profound implications for enhanced security. This shift replaces keys, a technology dating back 6000 years, with encryption capabilities that rival those of the Pentagon, along with unprecedented levels of access control. This introduction of the new Squire Inigma range, through Jay’s brand campaign, has already begun to disrupt the market. It marks the onset of a new era for Squire, where the rich engineering heritage of the past seamlessly merges with their advanced electrical engineering systems of the future. The inigma padlock icon cleverly crysalises this thought into a simple brand visual - that’s now being applied across all communication points. Built to be unbreakable. Coded to be uncrackable. That pretty much somes it up. <img width="1240" height="1754" width_o="1240" height_o="1754" data-src="https://freight.cargo.site/t/original/i/37119f898e1f20b585ee79acd7af514e86b836988c0170c38a4c6d11cdd6d55c/Squires_FMJ_297x210Tr.jpg" data-mid="194196388" border="0" src="https://freight.cargo.site/w/1000/i/37119f898e1f20b585ee79acd7af514e86b836988c0170c38a4c6d11cdd6d55c/Squires_FMJ_297x210Tr.jpg" />